Journal AutoBusiness 6/2007
Cars accelerate with Microsoft Dynamics
Cars belong inherently to this world as well as computer technology. Computer technology influences our everyday life in nearly all spheres.
Microsoft and a car sale? What do they have in common?
Nowadays it is not known that the biggest world software company would start a car production or a car sale. Nevertheless, Microsoft involves itself in the car sale and service by the means of its information system called Microsoft Dynamics NAV and its upgrade Automotive Business Solutions (ABS).
As you know, the secret of the sale consists of two basic ingredients, namely the selling skill and the skill to acquire important information. Microsoft information system (IS) will provide you with relevant and always accessible detail information.
Car sale and its related services are nowadays supported especially by the so-called DMS systems (Dealer Management System) that manage the basic problems and record in the sphere of the car sale and service. These DMS systems are focused on one car brand when the coverage of a sale of more types of brands, as the nowadays’ trend is, can be very questionable in a single system. Regarding the directness of Microsoft Dynamics NAV and ABS system it is not a problem to record random amount of brands in one database from both dealer’s and importer’s regard. It is eventually possible to record an importer and dealer in one common database. There is not a problem to cover legislatures of more countries by one database, which supports today’s trend of the car sale towards the east and the struggle for customers abroad.
Microsoft offers the dealers more than basic DMS systems in the IS sphere. It offers especially the full integration of particular IS parts such as finance, stock records, new cars, used cars, service, etc with subsequent analytic regard to all IS parts at once.
If expansion and increase of sale efficiency are your strategy find out the information about a complex solution called Microsoft Dynamics NAV with ABS from Microsoft.
